Journeys: Event Menu

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To access additional customization options, click on an event in your Journeys visualization, and open up the Event Menu.

Analyze as Funnel/Cohort

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In order to interlope your customer path from the Journeys tool, and analyze it as a Funnel or Cohort query, select the Analyze as Funnel/Cohort menu item. Then, you'll be prompted to select an event in each previous step until you reach a singular customer journey. As you click on events going backwards, notice that your customer journeys will start to slim into a singular Journey. When you reach the starting event, your customer journey will load into the Funnel tool, or the Cohort tool, depending on your selection.

Exclude Event

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In order to exclude an event from your Journeys query, select the Exclude Event menu item. Any excluded events will not be displayed in the chart - they will be treated as if they did not happen. To re-include an event, click on the Excluded Events menu bar item.

Breakout Event

Let's say you currently track a Page View event, with a Page Title property. You're most likely going to care about Page View & Page Title combinations, rather than just the Page View event. In order to display event+property combinations in your Journeys visualization, click on the event in which to break out, and select the Breakout Event menu item. Then, select a property to breakout by. To undo this, click on the Events with Breakouts menu item.

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