Google Analytics Integration


Google Analytics Overview


Google Analytics Integration Instructions

Send your Google Analytics data to Indicative by following the instructions below. This will send all your Google Analytics events (including custom events) to Indicative. Note that this will not send Google Tag Manager events. If you are interested in sending your Google Tag Manager events to Indicative, please see our documentation here.

The following is an example of an analytics.js based Google Analytics code snippet.


The two bolded lines above differ from the standard Google Analytics snippet. Copy and paste both lines below into your Google Analytics snippet as shown above. Make sure you insert your Indicative project's API key where is says 'YOUR-INDICATIVE-API-KEY'.

Initiate the plugin:

ga('require', 'indGaPlugin', { apikey: 'YOUR-INDICATIVE-API-KEY' });

 Load the plugin code:

<script async src=""></script>

Once the plugin has been set up your Google Analytics events will start flowing to both Google Analytics and Indicative.



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